If you’re like me, you can’t wait for Apple’s new iOS 6 to be released. The next generation of Apple’s mobile operating system is bringing a whole new set of features that I’m excited about. But none more so than the Passbook!
For those that missed the big announcement, Passbook is an all-in-one shop to store your boarding passes, retail coupons, and loyalty cards for easy access. You see where StubHub is coming into play here? We’re happy to announce that StubHub is going to be fully integrated with Apple’s Passbook so now you can store all your upcoming sports and music concerts tickets in one easy-to-access spot. Very soon, you’ll be able to scan the tickets to all events through your iPhone or iPod touch. In fact, once you get near the stadium, your tickets will pop right up on your lock screen so you can easily access it walking through the gates. This means that you won’t have to worry about forgetting the tickets at home anymore! That is, unless you’re like me and forget your phone from time to time…
Here are some screenshots of the new integration:
The first two teams that we’re partnering with are two of our Paciolan integrated partners, University of Texas and Purdue. Through the existing StubHub/Paciolan partnership, these two schools also offer mobile barcode ticketing through StubHub existing application across all mobile platforms. We’re going to roll out Apple Passbook with other partners in the coming months and this will eventually become the norm in ticketing.